​Each issue of the Toy Industry Quarterly Review contains:

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• A SWOT Analysis for Mattel, Hasbro, Spin Master, JAKKS, and LEGO.
   

• A critique of all the new toy releases with a look at their potential in a competitive context.
   

• An assessment of current toy trends.
   

• Our handicapping of toy companies and their products.
   

• An examination of the toy supply chain and shipping costs.
   

• An analysis of the latest information on toy manufacturing costs in China.
   

• An evaluation of leading retailers and how their toy departments stack up.
   

• A critique of character, movies, and entertainment IP, with an eye to movie licensing.
   

• BONUS: TIQR also offers special reports, like our annual “Hot Toy Lists Analysis,” and our research on “the hot retail price points.”

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